April 24, 2018, Lunch: Lane Kasselman of Greenbrier PR — “Report From the Front Lines of the PR Revolution” & Scholarship Awards

Reservations for this event are now closed.

Tuesday, April 24, 2018
Golden Gate University, 536 Mission Street, 6th Floor (University Center)
San Francisco
12 noon – 1:30 p.m. (Networking starts at 11:30 a.m.)
Price is $25 for members and $35 for nonmembers, and includes your choice of three boxed lunch options.

We have a two-fer for our lunch on Tuesday, April 24, 2018: the awarding of the SF PR Round Table’s 2018 scholarships, and an inspirational talk by a PR pro at the cutting edge of the profession — Lane Kasselman, co-founder of Greenbrier PR. The San Francisco outfit bills itself as a “nimble consulting firm that allows some of the world’s leading companies, organizations and individuals to quickly recover from crises and execute flawless public affairs.” The firm provides strategic advice and tactical execution to clients facing complex image, marketing, branding, media, legal and political challenges.

Trained as a lawyer as well as a communicator, Kasselman is a nationally recognized expert in crisis and public affairs. He ran communications and public affairs for Uber, navigating regulations in the new shared economy and playing a crucial role in creating the company’s permanent regulatory frameworks in states and cities around the world. Previously he also served as director of communications for AT&T where he built the national model for regulatory success, and led Kasselman LLC, where he worked with companies like BP during the Deepwater Horizon oil spill and the American Foundation for Equal Rights during the same-sex marriage court decision. His co-founder, Matt McKenna, brings an equally impressive resume to the job, with PR stints with Uber and President Bill Clinton.

We hope you’ll join us, and consider sponsoring one of the student winners of the scholarships, or their advisers. You’ll find a box for sponsorships on the registration form.