Bay Area reporter and author Carol Pogash describes herself as an “all-terrain communicator.” Her stories appear in The New York Times, The Guardian, the Huffington Post and many other publications. She’s a TV reporter, magazine writer, newspaper columnist, online editor, blogger, radio essayist and deadline reporter. Early in her career, she covered the Patty Hearst kidnapping for The Examiner, Patty’s father’s newspaper. (More recently, you may have seen her commentary in “The Radical Story of Patty Hearst,” a CNN documentary.)
Pogash’s groundbreaking stories profile mayors, murderers and a homeless woman who crossed paths with a rising political star. Pogash has written about tech-fueled gentrification, loving Yosemite’s giant sequoias to death, Christmas day drones, a Golden Gate Bridge suicide barrier, and earthquake retrofits that won’t survive the Big One.
Her poignant As Real As It Gets: The Life of a Hospital at the Center of the AIDS Epidemic, introduced by Randy Shilts, describes what happened when blood suddenly became a toxin. Even closer to home, she wrote about a bizarre, sensational murder in her home town of Orinda in Seduced by Madness: The True Story of the Susan Polk Murder Case. Pogash’s Quotations from Chairman Trump was the first book to call attention to the candidate’s quotes and tweets. The book, which has gone into its fourth printing, was an early warning of what could result from a Trump presidency.
Join us Oct. 23, 2018, to hear from this quintessential reporter, who has learned a thing or two about pitching stories to editors in every medium — and how to write them in down-to-earth prose that compels attention. You’ll also find out what it takes to go beyond local media outlets in your PR efforts, and take your clients and your messages national, and even international. — Hatti Hamlin
Location: Golden Gate University, 536 Mission Street, 6th Floor (University Center), San Francisco
Date: Tuesday, October 23, 2018
Time: 11:30 am networking; 12 noon – 1:30 pm lunch, talk and Q&A
Tickets: $30 Members, $45 Nonmembers
And while you’re at it, why not invite a colleague, and/or donate to the PR Round Table’s Scholarship?
Lunch choices:
Caprese Sandwich
This Neapolitan favorite is a luscious blend of fresh, creamy mozzarella, juicy tomato and aromatic basil drizzled with olive oil and topped with spinach, cracked black pepper and zesty red pepper pesto on our fresh-baked toasted thyme focaccia.
Turkey and Cranberry Sandwich
Thin, hand-carved slices of oven-roasted turkey breast are paired with bright, whole cranberry sauce on fresh-baked sesame sourdough bread and topped with fresh green leaf lettuce, sunflower seeds and creamy mayo.
Balsamic, Berry and Avocado Salad
Fresh spring mix is topped with creamy goat cheese, strawberries and blueberries, tart Granny Smith apples, avocado, and sunflower seeds. Balsamic vinaigrette on the side.
Chinese Chicken Salad
Vibrant Asian-inspired flavors and crunch! Asian salad blend of fresh cabbage, grated carrots, green onions and cilantro is topped with natural oven-roasted chicken breast, hand-sliced red bell pepper, red onion, crispy wonton strips and black sesame seeds. Sweet-tangy Pan-Asian dressing on the side.
Sandwiches come with chips, and all lunches come with a Specialty’s fabulous giant cookie!!